Ripple and XRP had a great 2019, and 2020 is expected to be an even greater year for both entities.

The San Francisco-based company has been working really hard to promote the whole XRP ecosystem and to boost the XRP adoption.

Mainstream crypto adoption has been one of the main goals that the crypto industry had in 2019, and it remains the same in 2020 as well.

Now, following a recent move, the XRP adoption wave will definitely increase some more.

A new exchange adds support for XRP

Zug-based Smart Valor has added support for XRP after the exchange listed Stellar, EOS, and other digital assets.

Switzerland-based digital asset exchange Smart Valor’s move will definitely boost XRP’s adoption.

From now on, the exchange’s users will be able to trade XRP against the euro, the Swiss franc, the U.S. dollar, and the pound, according to the latest reports coming from the online publication UToday.

The website made sure to highlight the fact that Smart Valor is one of the very few blockchain-oriented companies that got the necessary approval to operate in the Swiss market legally.

In a 2019 interview with Bloomberg, the startup’s CEO Olga Feldmeier talked about the importance of regulatory compliance in the crypto industry.

“Basically, 90 percent of exchanges, you don’t even know where they are. […] There was recently a report of Bitwise for the Security and Exchange Commission, which came to the conclusion that there are just ten exchanges that are compliant, legal, and safe,” she said as cited by UToday.

XRP in the crypto market

XRP managed to surpass the level of $0.25, and this is really important. Analysts are waiting to see the coin going above $0.30 next.

At the time of writing this article, XRP is trading in the green, and the coin is priced at $0.252467.

The latest predictions claim that if XRP manages to check a few factors, the coin can reach even $3.50.